STRUCTURE & ENVELOPE CLUSTER · CFOS TRADE OPERATING SYSTEM

WHY FRAMING CONTRACTORS LOSE MARGIN WITHOUT KNOWING IT.

QUICK ANSWER

Framing margin is lost to three specific things: the commodity wrapper, the pace-setter's penalty, and the 18 percent ceiling. Framing subcontractors at $1M to $5M run 18 percent gross and 5 percent net, against CFOS targets at $1M to $5M of 22 percent gross and 10 percent net. All three are measurable, and all three are invisible without job costing that reads against the estimate.

Framing contractors at $1M to $5M net 5 percent, the lowest floor of the 24 served trades, rising to 7.5 percent by $25M to $50M; the CFOS target at $1M to $5M is 10 percent. The distance between the trade average and the CFOS target comes out of operations in this trade, never out of pricing. It lives in the three mechanisms below, each of which moves margin without appearing as a failure on any single job. Lumber at $487 per MBF with a $440 to $540 expected range and 20 to 30 percent historic intra-year swings, sold inside fixed-price contracts. Without escalation clauses, dated price bases, and disciplined buyout, the framer is an unhedged lumber trader with a nail gun.

BY JOSH LUEBKERPublished 2026-08-06Updated 2026-08-06
THE THREE BIG LEAKS

THE MATH BEHIND THE MISSING CASH.

LEAK 01

The Commodity Wrapper

Lumber at $487 per MBF with a $440 to $540 expected range and 20 to 30 percent historic intra-year swings, sold inside fixed-price contracts. Without escalation clauses, dated price bases, and disciplined buyout, the framer is an unhedged lumber trader with a nail gun.

LEAK 02

The Pace-Setter's Penalty

First trade in absorbs every upstream slip and every downstream schedule demand. Acceleration without documented, billed acceleration cost is free overtime donated to the GC's schedule.

LEAK 03

The 18 Percent Ceiling

The thinnest gross margin of the served trades leaves zero absorption room. Unpriced specialty framing at $500 to $1,500 per feature and blended wood-versus-steel cost history are how a 5 percent net becomes a loss. (cfos-trade-benchmarking-system) ---

HOW CFOS FIXES IT

WHAT CHANGES IN THE FIRST 60 DAYS.

The commodity in the contract (lumber volatility)
First trade in, everyone's schedule on your back
Piece rate vs hourly (the production wage question)
Wood vs metal stud (two trades in one bid book)
MEP conflict rework (the framer's version)
FRAMING BENCHMARKS
Metric$1M to $5M$5M to $10M$10M to $25M
Gross margin, industry average18%19%20%
Gross margin, CFOS target22%21.5%22.5%
Net profit, industry average5%7%9%
Net profit, CFOS target10%10.5%12.5%
Overhead, industry average13%12%11%
Overhead, CFOS target12%11%10%

Industry figures are Framing contractors' AVERAGE for each revenue band, not a floor. The CFOS net profit target is set at 10 percent before taxes or 3.5 points better than your trade's average at your revenue, whichever is higher, and the gross margin target is set at whatever gross margin produces that net profit once your overhead is paid, and never below your trade's own average. Gross minus overhead equals net on every column, so the rows tie out.

HOW THE NET PROFIT FIGURES ARE BUILT

Gross margin and overhead come from figures CFMA, Jones Maresca and other sources publish by trade and size. Net profit is derived from them as gross margin minus overhead, so the three rows tie. That makes it an operating profit figure: what is left before interest, other income and expense, and the tax planning choices owners make, such as bonuses, depreciation methods and retirement contributions.

Surveys report net income before taxes after those items, so a reported net can run below the figure here. At the typical contractor the difference is small: CFMA's 2025 medians are 7.1 percent before interest and taxes and 6.7 percent net income before taxes. It grows with size. Against the separate measured net profit dataset, the calculated net runs 0.8 points higher at $1M to $5M, 2.2 points at $5M to $10M and 3.5 points at $10M to $25M, because the gross margin and overhead rows change faster with size than reported net profit does. The bands above the $10M to $25M band are published at runoncfos.com as a modeled extension of the same curves. They have not been reconciled against the licensed CFMA Benchmarker, and the calculated net there runs well above survey medians, so read them as a model and not as a survey result.

Last 12 months revenueMonthly feeOne-time onboarding
Up to $1M$1,900 to $2,900$1,000
$1M to $3.5M$2,600 to $3,900$1,500
$3.5M to $6.5M$3,800 to $5,700$3,000
$6.5M to $9.5M$5,100 to $7,100$4,500
$9.5M to $12.5M$6,100 to $8,500$6,000
$12.5M to $15.5M$7,400 to $11,000$7,500
$15.5M to $18.5M$9,400 to $13,500$9,000
$18.5M+Quoted individuallyQuoted individually

The onboarding fee covers migrating your books back to the start of your last taxable year and getting you fully operational in 60 days. It's billed once, with your first invoice. It's the same for all three tiers. Your first month is prorated, and your monthly engagement starts on the first of the first full month.

Range reflects the three tiers below. Which one you're in depends on how much of the work you want off your desk. No payroll. No hidden line items. The onboarding fee is right here in the table.

Core

You stop guessing.

You get the CFO work. Job costing built against the way you estimate, a 13 week cash forecast, monthly WIP, and a meeting every month that ends in decisions and never in a report.

Your bookkeeper still does the books.

Executive

You stop touching the books.

Everything in Core, and we run the bookkeeping and the controllership as well. Your office stops answering coding questions and stops chasing a reconciliation on the last day of the month.

We do the books. No payroll.

Strategic

Every job shows its margin while it's still running.

Everything in Executive, plus the job costing and WIP platform set up, loaded with your cost codes, and managed for you every month. You never have to learn it.

We do the books, the job costing, and the software. No payroll.

What's included
COMMON QUESTIONS

FREQUENTLY ASKED.

Framing contractors at $1M to $5M net 5 percent on average, the lowest floor among the served trades, rising to 7.5 percent by $25M to $50M; the CFOS target at $1M to $5M is 10 percent. The gap closes through lumber procurement discipline, priced specialty features, and documented acceleration, because an 18 percent gross margin absorbs nothing. Every net profit figure here is stated before taxes, the same basis CFMA reports on, so the two are directly comparable.
Date-stamp the price basis in every bid, attach an escalation clause indexed to a published composite, lock large packages 4 to 6 months ahead where possible, and quote at least two suppliers. Lumber moved to $487 per MBF by April 2026 with 20 to 30 percent intra-year swings historically normal; a fixed bid without a clause is a commodity bet.
Because framing starts with the thinnest gross margin of the trades (18 percent at $1M to $5M) and then leaks: spot-bought lumber, unpriced tray ceilings and bulkheads at $500 to $1,500 each, free acceleration for the GC's schedule, and MEP rework nobody back-charged. Volume multiplies whatever the controls allow.
Both can work; unmeasured production can't. Piece rates transfer production risk to the crew and demand a quality gate; hourly keeps the risk and demands production tracking per square foot by wall type. The number that decides pricing is your crews' tracked rate against the estimate, weekly.
$3 to $5 per square foot of wall area in the Southeast and Midwest, $5 to $8 on the coasts, and $8 to $12 for union crews in major metros. Roof framing, tall walls, and specialty features price separately; a blended number hides where the money is made and lost.
About 12 percent of revenue at that size, trending to 10 percent by $25M to $50M. Framing overhead is comparatively lean; the trade's profit problem is a gross-margin problem, which is why procurement and production controls beat office cuts here.
A bookkeeper records history. Escalation clauses, buyout timing, production-rate tracking, and acceleration documentation are a control system, which is CFO work. SPM operates that financial control function for framing contractors. ---
CFOS serves commercial framing subcontractors doing $1M to $12M. Pricing starts at $1,900 per month for companies under $1M and runs to $13,500 per month at the top published band. Onboarding takes 60 days.
Three tiers, and which one you are in depends on how much of the work you want off your desk. Core is where you stop guessing: job costing built against the way you estimate, a 13 week cash forecast, monthly WIP, and a monthly meeting that ends in decisions, while your bookkeeper keeps doing the books. Executive is where you stop touching the books, because we run the bookkeeping and the controllership as well. Strategic is where every job shows its margin while it is still running, because the job costing and WIP platform is set up and managed for you. No payroll. No scope gaps.
Sixty days. We migrate your books back to the start of your last taxable year, set up ControlQore, and build your job costing structure from scratch. Fully operational in two months.
$10.7M+
Client AR Recovered Since 2023
48
Active Trade Specializations
60 DAYS
Average Onboarding Time
WHAT THIS TIES INTO
Josh Luebker, SPM The Construction CFO
Josh Luebker
FRACTIONAL CFO · SPM THE CONSTRUCTION CFO

Josh Luebker is a master electrician turned construction CFO, president of SPM The Construction CFO and author of CONTROL: The Construction Financial Operating System.

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