WHY YOU'RE SHORT

HVAC JOBS LOOK PROFITABLE. THE BALANCE SHEET IS STILL THIN.

QUICK ANSWER

HVAC subcontractors run out of cash for reasons specific to how the work is built and billed, on jobs that are making money. The three that cost the most in this trade are below, taken from hvac contractor research. Most sit at 75 to 90 days from finishing work to holding the money, and 45 days is achievable.

Cash and profit are measured on different clocks. Your profit and loss records revenue when you invoice and costs when you incur them, while the bank account only knows what cleared. Labour goes out weekly and collects 45 to 90 days later, minus retention. That distance is what a growing, profitable hvac company funds out of pocket, and it widens as you grow. The specific things that widen it in this trade are what the rest of this page is about.

BY JOSH LUEBKERPublished 2026-08-06Updated 2026-08-06
WHERE THE CASH GOES IN HVAC

WHERE IT LEAKS OUT.

01 · Service, replacement, and new construction (three books, not two)

HVAC runs three businesses: service agreements (recurring, fast cash), replacement/retrofit (consumer-financed, weather-driven, fast cycle), and new-construction subcontracting (pay apps, retainage, 56-day waits). Most shops blend all three; each has its own margin structure, cash curve, and now its own refrigerant economics (service on legacy R-410A reclaim pricing, replacement on A2L premiums).

02 · Seasonality with a weather trigger

Replacement demand spikes with heat waves and cold snaps; the trade staffs for peaks it can't schedule and carries the bench through shoulders. Service-agreement books are the smoothing instrument, the same annuity logic as paving's crack-seal and SWPPP's inspections.

The module that controls this

THE THREE THAT DECIDE THE YEAR

WHAT MOVES MARGIN IN THIS TRADE.

LEAK 01

The Regulator's Pen

The refrigerant rules rewrote themselves twice in eighteen months, and every rewrite repriced inventory, equipment, and tooling decisions already made. Regulatory whipsaw is a financial risk class: dated price bases, escalation language, and inventory sized to survive either direction.

LEAK 02

The Certification Window

A2L-ready shops billed 18 to 30 percent labor premiums behind a weekend of certification and a few thousand dollars of tools per truck. Compliance capacity is pricing power, and the window belongs to whoever tools up before enforcement forces everyone to.

LEAK 03

The Three-Book Blur

Service, replacement, and new construction are three businesses with three cash curves and, now, three refrigerant economics. One blended P&L prices all three wrong and hides which book carries the shop. (cfos-job-profitability-system) ---

THE NUMBER TO MANAGE

DAYS SALES OUTSTANDING.

Ninety days is weak, 45 is the target, 30 is strong. Nothing else moves cash faster.

PositionDaysWhat it means
Weak90 daysRoughly three months of work funded out of your own pocket.
Target45 daysAchievable on the days you control: submission timing, complete documentation, follow up in week two.
Strong30 daysRequires discipline every month, and it's the cheapest capital available to you.

Moving from 90 days to 45 frees roughly annual revenue divided by 365, times 45 days. At $4M that's about $493,000. At $8M it's about $986,000. That money doesn't come from a bank and it costs no interest, which is why we work the cycle before discussing financing anything.

WHERE YOU SHOULD BE

HVAC BENCHMARKS.

HVAC subcontractors at $1M to $5M net 8 percent, against a CFOS target of 11 percent, set at 10 percent before taxes or 3.5 points better than your trade's average at your revenue, whichever is higher. Working capital should sit at 13 percent of annual revenue, and the monthly close should finish by day 10 so the numbers can still change a decision.

Full hvac benchmarks
COMMON QUESTIONS

FREQUENTLY ASKED.

Because the jobs earn before the money comes in. Labour and material go out on a weekly cycle and collect 45 to 90 days later, with 5 to 10 percent held as retention behind that. In hvac specifically that distance is widened by service, replacement, and new construction (three books, not two) and seasonality with a weather trigger. None of that reads as a loss on any single job, which is why it goes unaddressed.
Three tiers, and which one you are in depends on how much of the work you want off your desk. Core is where you stop guessing: job costing built against the way you estimate, a 13 week cash forecast, monthly WIP, and a monthly meeting that ends in decisions, while your bookkeeper keeps doing the books. Executive is where you stop touching the books, because we run the bookkeeping and the controllership as well. Strategic is where every job shows its margin while it is still running, because the job costing and WIP platform is set up and managed for you. No payroll. No scope gaps.
$10.7M+
Client AR Recovered Since 2023
48
Active Trade Specializations
60 DAYS
Average Onboarding Time
WHAT THIS TIES INTO
Josh Luebker, The Construction CFO
Josh Luebker
FRACTIONAL CFO · THE CONSTRUCTION CFO

Former commercial construction project manager and master electrician. Managed 150+ projects worth more than $2.1B combined, with individual jobs from $50,000 to $300M, including data centers, military bases, hospitals, and high-rises. Now fractional CFO for commercial subcontractors doing $1M to $12M through Sulphur Prairie Management.About Josh  | LinkedIn

WHICH WEEK DO YOU RUN SHORT?

Bring your open invoices and your payroll calendar. We will build enough of a forecast on the call to tell you which week is tight and why.

You don't hire a CFO because it's safe, you do it because the real risk isn't having one.
Book a 20 minute diagnostic

20 minutes. No sales pressure. We will tell you exactly what's broken before we talk about anything else.

OR START WITH THE WORKBOOKS. NO CALL NEEDED.