HIRING PLAN

THE HIRING PLAN IN DOLLARS.

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One hire is an affordability question and a hiring plan is a sequencing question, and they get answered differently. Every role above field labor raises the overhead rate from the first pay cycle, and the corrected rate has to be reloaded into the bid template before the next bid goes out or the increase gets absorbed instead of recovered. Three hires in the same year stack that increase three times while the revenue they enable comes in later and unevenly. So the plan needs an order, a fully burdened cost per role, a revenue breakeven per role, and enough cash to fund the whole ramp at once. Run it as one model rather than as three separate decisions.

The trap in a hiring plan is that each hire looks affordable on its own. A project manager pencils out, a second estimator pencils out, an office role pencils out, and not one of the three calculations included the other two. Then all three are on payroll, the bid template still has last year's overhead rate, and the business is pricing work against a cost structure it no longer has. Sequence beats speed here. One hire installed, the rate corrected, the revenue confirmed, and only then the next offer.

BY JOSH LUEBKERPublished 2026-08-08Updated 2026-08-08
THE DEFINITION

WHAT IT MEANS.

A hiring plan financial model is the math that puts every planned hire in order, prices each one fully burdened, states the revenue each has to produce to pay for itself, and checks whether the cash exists to fund all of them until that revenue comes in.

There's also a category of hire being asked to fix something a hire can't fix. Bringing somebody into the office because nobody knows what the jobs earn doesn't produce job costing, it produces a person sitting inside a system that doesn't report. Correct the reporting first and the role that's genuinely needed is usually smaller and cheaper than the one that was about to be hired. That's the single most expensive hiring mistake we see, because the salary is permanent and the problem is still there.

The burden number is where most plans go wrong before the sequencing does. Payroll taxes, workers comp, and benefits add 30 to 50 percent on top of base pay, and the workers comp component varies enormously by classification, so a field role and an office role at the same base pay don't cost the same. Price every role off its own burden rather than off one company average, and price the whole plan before the first offer.

WHAT WE SEE IN HIRING PLANS

WHY THE PLAN COSTS MORE THAN THE HIRES.

01

Each hire is priced alone, so the plan is never priced

Three calculations run at three different times, each one against the overhead the company had before the other two. Individually every answer was correct. Together they understate the increase and overstate the capacity, and nobody sees it until the overhead line on the profit and loss has moved and the bids that were supposed to cover it were priced months ago.

02

The bid template keeps the old overhead rate

A hire raises the overhead rate in the first pay cycle and the rate inside estimating changes when somebody remembers to change it. Every bid submitted in between prices work against a cost structure that no longer exists, and every one of those bids that wins locks the error in for the length of the job. The reload is a five minute task that nobody owns.

03

The ramp gets funded out of the operating account

The cost of a hire starts in week one and the revenue they enable depends on bids not yet won and jobs not yet started. That distance is a working capital requirement, and funding it out of whatever is in the account means the plan competes with mobilization and material buyout on the same Friday. Three ramps at once is three of those competitions running simultaneously.

THE MATH

WHAT IT LOOKS LIKE IN DOLLARS.

A labelled example, three hires in one year

Take a subcontractor with $600,000 of annual overhead and, as a placeholder, a gross margin rate of 24 percent. Three planned hires have base pay of $100,000, $80,000, and $40,000. None of those three is what any role pays, they're placeholder inputs so the math is visible. At a burden of 35 percent, which sits inside the 30 to 50 percent that payroll taxes, workers comp, and benefits add on top of base, the fully burdened cost of the three is $135,000, $108,000, and $54,000, which totals $297,000. Overhead moves from $600,000 to $897,000. Divide the $297,000 by the 0.24 margin rate and the three together have to produce $1,237,500 of additional revenue to pay for themselves. Run the same math against your own overhead, your own margin rate, and your own offers.

What the sequence buys you

Install one hire, reload the corrected overhead rate into estimating, and confirm the revenue before the second offer goes out. That order costs a few months of speed, and it means the second decision gets made from measured figures and not from the same forecast that justified the first. It also gives you a live answer to the only question that counts here, which is whether the last hire paid for itself.

HOW SPM FIXES IT

ONE MODEL, NOT THREE DECISIONS.

One model for the whole plan

Every planned role goes into a single model with its own burden, its own start month, and its own revenue breakeven, and the model reports the cumulative overhead increase and the cumulative revenue requirement. That total is the number the decision gets made on. Three separate calculations always produce a smaller number than the real one, which is why they're popular.

The overhead rate reloaded into estimating after every hire

The corrected rate goes into the bid template in the same month the hire starts, not at the next annual review, and the bid floor moves with it. That's what turns a hire from a cost into a recovered cost. Skip it and the hire is funded out of margin on every job you win until somebody notices.

The ramp funded on the 13 week forecast before the offer

Each start date goes into the 13 week forecast alongside the real billing and payroll calendar, so the plan gets checked against the cash weeks it falls in and not against an annual average. Where the forecast won't support two hires in the same quarter, the start dates move. That's a cheaper answer than a missed payroll.

The incremental revenue tracked per role

Whatever the hire was supposed to unlock gets measured after they start: bid volume, win rate, jobs run at once, or hours recovered from the owner. Without that, the next hiring decision gets made on the same feel as the last one. With it, you know whether the plan is working before you commit to the next salary.

WHAT YOU GET

THE OUTPUTS, NAMED.

One model covering every planned role, with cumulative overhead and cumulative breakeven
A fully burdened cost per role, priced off that role's own burden
The revenue breakeven per role and for the plan as a whole
Start dates tested against the 13 week cash forecast
The corrected overhead rate loaded into estimating in the month each hire starts
Monthly tracking of the incremental revenue each role was hired to produce
$10.7M+
Client AR Recovered Since 2023
48
Active Trade Specializations
60 DAYS
Average Onboarding Time
PRICING

FLAT MONTHLY FEE. NO SURPRISES.

Three tiers, priced by your trailing twelve month revenue. Which one you're in depends on how much of the work you want off your desk. No hourly billing. No payroll. The one-time onboarding fee is right here in the table.

Last 12 months revenueMonthly feeOne-time onboarding
Up to $1M$1,900 to $2,900$1,000
$1M to $3.5M$2,600 to $3,900$1,500
$3.5M to $6.5M$3,800 to $5,700$3,000
$6.5M to $9.5M$5,100 to $7,100$4,500
$9.5M to $12.5M$6,100 to $8,500$6,000
$12.5M to $15.5M$7,400 to $11,000$7,500
$15.5M to $18.5M$9,400 to $13,500$9,000
$18.5M+Quoted individuallyQuoted individually

The onboarding fee covers migrating your books back to the start of your last taxable year and getting you fully operational in 60 days. It's billed once, with your first invoice. It's the same for all three tiers. Your first month is prorated, and your monthly engagement starts on the first of the first full month.

Range reflects the three tiers below. Which one you're in depends on how much of the work you want off your desk. No payroll. No hidden line items. The onboarding fee is right here in the table.

Core

You stop guessing.

You get the CFO work. Job costing built against the way you estimate, a 13 week cash forecast, monthly WIP, and a meeting every month that ends in decisions and never in a report.

Your bookkeeper still does the books.

Executive

You stop touching the books.

Everything in Core, and we run the bookkeeping and the controllership as well. Your office stops answering coding questions and stops chasing a reconciliation on the last day of the month.

We do the books. No payroll.

Strategic

Every job shows its margin while it's still running.

Everything in Executive, plus the job costing and WIP platform set up, loaded with your cost codes, and managed for you every month. You never have to learn it.

We do the books, the job costing, and the software. No payroll.

COMMON QUESTIONS

FREQUENTLY ASKED.

Take the base pay and add payroll taxes, workers comp, and benefits, which together run 30 to 50 percent on top of it. Workers comp is what moves the range, so a field classification and an office classification at identical base pay don't cost the same. Then add anything the role brings with it, such as a truck, a phone, or software seats, because those are overhead too and they start the same week.
Roles that unlock revenue or protect margin first, roles that only absorb administration last. A hire that lets you bid or run more work has a breakeven it can plausibly reach. A hire that makes the office calmer has a breakeven that depends entirely on somebody else selling more. If two roles are genuinely equal, take the cheaper one first, because the plan then has a shorter cash ramp and you learn the same thing.
As many as the overhead increase can be recovered on in your bids and the 13 week forecast can support through the ramp, which is a number that comes out of your own figures rather than a rule. What we can tell you is that the answer is almost always fewer than the plan, and that the constraint is nearly always cash timing rather than annual profit.
No, and this is the most expensive mistake in the category. Hiring somebody because nobody knows what the jobs earn puts a person inside a system that doesn't report, and the salary is permanent while the problem is unchanged. Fix the job costing and the close first. The role that turns out to be genuinely needed after that's usually smaller than the one you were about to fill.
Three tiers, and which one you are in depends on how much of the work you want off your desk. Core is where you stop guessing: job costing built against the way you estimate, a 13 week cash forecast, monthly WIP, and a monthly meeting that ends in decisions, while your bookkeeper keeps doing the books. Executive is where you stop touching the books, because we run the bookkeeping and the controllership as well. Strategic is where every job shows its margin while it is still running, because the job costing and WIP platform is set up and managed for you. No payroll. No scope gaps.
WHAT THIS TIES INTO
Josh Luebker, The Construction CFO
Josh Luebker
FRACTIONAL CFO · THE CONSTRUCTION CFO

Former commercial project manager and master electrician: 150+ projects worth $2.1B combined, from $50,000 to $300M. Now fractional CFO to commercial subcontractors.

CAN THE PLAN AFFORD ALL THREE HIRES?

Josh takes twenty minutes and asks about the roles you're planning, what they'd cost burdened and what margin has to cover them. He isn't selling anything and he isn't proposing anything. If he can help, you'll set a longer second call.

You don't hire a CFO because it's safe, you do it because the real risk isn't having one.
Book a 20 minute call

20 minutes. Nothing gets sold on this call and nothing gets proposed. Josh asks questions to work out whether he can help at all.

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