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Most construction business owners don’t have a revenue problem. They have a cash flow, gross profit, or overhead problem and they don’t know which one is breaking their business.

In this video, I break down the four financial pillars every construction company depends on: Revenue Gross Profit Net Profit Cash Flow And more importantly, what it actually feels like when one of them is missing.

If you’re: busy with strong backlog struggling to make payroll constantly chasing AR and retention borrowing money “until we get paid” unsure which jobs are actually profitable unsure whether your business is even viable This video will help you identify where the real breakdown is.

I walk through: why revenue alone doesn’t mean your business is healthy how gross profit problems hide until it’s too late how overhead confusion destroys net profit why cash flow issues are what actually lead to bankruptcy

This is not accounting theory. This is how these problems show up inside real construction businesses.

If you run a commercial subcontracting business and want: predictable payroll visible job profitability cash under control fewer financial decisions bottlenecking on you This video will give you clarity.